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Application: Zilicus Solutions

ZilicusPM offers comprehensive online project management & collaboration capabilities to get things done; it empowers business users to make precise business decision through right access to knowledge & collaboration.

Gap:
At one end, simple To-Do list/ Task Management software touted as Project Management Software, on other hand overly complex enterprise solutions are out of reach of SMBs; whereas the rest of the software available to users:
1. Lacked comprehensive & useful features
2. Performance & user-experience of these tools, have been disappointing

Marketing Strategy:
Online Marketing – marketplaces, reviews, SEM; channel development through reseller, VARs & affiliates

Submitted on April 9, 2012

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