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Application: is a fashion-focused social competition website designed specifically for online fashionistas looking, primarily, to compete for weekly prizes. Inspired by sites such as, JAK& and’s Annual Best Dressed Real Man in America competition (sites that focus primarily on fashionista congregation and community), goes one big step further by making fashion competitive and doing so by allowing users to compete for high value prizes that change every week. is designed for the competitive fashionista and will be promoted using a variety of targeted advertising on fashion-based and social media as well as grass-roots media relations.

Submitted on May 3, 2012

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