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Application: MerchantTribe

MerchantTribe is an ecommerce solution that leverages data collected from thousands of online stores to help businesses grow larger. We process the data through a custom algorithm and provide merchants with an MRES number. MRES is our proprietary McConnell Retail Engagement Score which is a simple way for merchants to tell at a glance if they doing things to improve their store. In addition to the MRES score, which acts as a trend marker over time, we provide direct advice based on the score such as “Your bounce rate is higher than similar stores. Consider adding compelling calls to action on your most popular landing pages.”

Submitted on April 23, 2012

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